Microsoft intends to fully exploit ChatGPT. It has started by integrating this artificial intelligence (AI) chatbot into its Bing search engine and Edge browser. The multinational ensures that with this technology improved functions are added with “more complete” responses, a new chat experience and the ability to generate content. Quite a declaration of intent: he wants to end the reign of Google.
It is not the only relevant change that the technology giant will execute. It is also preparing the extension of this technology to its productivity solutions. The company is finalizing the deployment of OpenAI technology and the Prometeo model in Office applications such as Word, PowerPoint and Outlook and in Teams, a novelty that it plans to detail in the coming weeks. The date he is considering: March, although it is not yet final, according to sources close to The Verge.
Bing aspires to challenge Google for the position of reference search engine
Microsoft
In the case of Outlook, search results will be improved, along with features to suggest responses to emails and Word document integration to improve user typing, according to The Information.
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Help will also reach Word, PowerPoint or Excel. This advance would consist of the appearance of a sidebar with multiple functionalities. For example, it will allow writing or changing the composition of the text in Word. Microsoft is also working on ways to generate graphics for PowerPoint, according to sources consulted by this medium. In Excel, the same advances would be implemented as in the Bing search engine, which can already generate tables and graphs for basic data, although the idea is that it can also transform them into visual graphs.
Aim
Microsoft wants to be seen as an AI leader
Microsoft is convinced that it can become a benchmark in artificial intelligence. “AI will fundamentally change every category of software, starting with the biggest category of all: search,” President and CEO Satya Nadella said on the blog, shortly after the company presented its new advances in the field to society. .
Bing no longer just searches, but has become a kind of assistant: “My anniversary is coming up in September, help me plan a trip to some fun place in Europe, leaving from London; Will the Ikea Klippan loveseat fit in my 2019 Honda Odyssey?; I like electronic music and I want to go to my first festival this year. Do you have any recommendations or advice for me?” These are some issues that can be resolved, according to the multinational.
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The reception could not have been better. Within 48 hours of the announcement, more than a million people joined the waiting list for the trial version. “We are honored and energized by the number of people who want to try the new AI-powered Bing!” Corporate Vice President and Chief Marketing Officer Yusuf Mehdi celebrated in a tweet.
Microsoft is interested in the software maker being seen as a leader in artificial intelligence. And he doesn’t hesitate to counterprogram Google. If its rival announces Bard, an artificial intelligence based on its LaMDA linguistic model that feeds on information from the web, the technology giant sets the launch event for its alliance with OpenAI. It will not be the last episode of this old rivalry, now spurred by the benefits that AI promises.
