Elon Musk has been at the helm of Twitter for a month. And despite what many imagined, he has not yet sunk. What’s more, he begins to take a breath little by little thanks to the work being done by the few workers who decided to take a leap of faith as the tweeter boss asked them to do.
The South African tycoon may be living the happiest days since he landed in the San Francisco offices. This is clear from the slides that he has shown the sea of proud in his Twitter profile. In them, he gives his vision of what Twitter 2.0 should be and puffs up the numbers he is getting.
Twitter is better than ever
As the world’s richest man has revealed, subscriptions are at their highest point with an average of more than 2 million a day in the last 7 days. User active minutes have also peaked with an average of almost 8 billion active minutes per day in the last 7 days. On the other hand, monetizable daily active users exceed 250,000.
Read also Francesc Bracero
The information provided by Musk, which is based on internal documents, acknowledges that hate speech and the use of racial slurs spiked immediately after he took office. This was one of the great fears of Twitter users when the tycoon bought the platform for 44,000 million dollars. However, it seems that the South African has been able to manage it well because now they are slightly lower than the previous year with Parag Agrawal.
In the graphs you can also see the impact of Twitter Blue and the verified payment badge. At the time of the premiere, thousands of accounts began impersonating well-known people. Faced with such a jungle, Musk had to withdraw the great idea from him, causing impersonations to drop drastically as well. A new multicolor account verification system is scheduled to launch soon.
Twitter 2.0
The vision of the future of the tweeter boss
Musk has spent a month focused on the convulsive management of Twitter
Given Ruvic / Reuters Read also Héctor Farrés
Twitter will have much more news than paid verified ones. Musk’s slides don’t give much information, but they do give a few hints of what’s to come in the near future.
For example, the new Twitter 2.0 will prioritize advertising, TikTok-style vertical video, payments, and direct message security. Another of the great novelties will be the possibility of writing longer tweets. It is unknown how many characters it will allow to type, but Musk has responded to a user that it would be a “good idea” to implement 420.
In order to be able to implement these novelties, logically, hands will be needed. So Twitter will start hiring after making massive downsizing and losing a huge number of employees who quit rather than go hardcore.